Mobile Advertising Watch Podcast: Gil Elbaz on the Power of Location Data for Effective Mobile Advertising

Note: This was originally posted on Mobile Advertising Watch on 7/23/2015, available here. In an interview with Mobile Advertising Watch, Factual CEO Gil Elbaz discusses the increasingly important purpose served by data and location technology in the efforts spearheaded by advertisers and developers alike. He touches on key issues including: optimizing use of mobile data, [...]

Strictly Tagged Clojure

This summer I’ve been an intern at Factual, and this is an experience report from the semiannual internal hackathon where Alan ‘amalloy’ Malloy and I experimented with using Alexander Yakushev’s Skummet fork of Clojure to emit lean(er) bytecode. Some Motivation One of Clojure’s primary use cases is as a more palatable tool with which to [...]

Drake 1.0.1: You Can Use It Now

We’re pleased to announce the release of Drake version 1.0.1. This release is a quick follow-up to the recently released Drake 1.0.0. The 1.x version of Drake provides easy installation, including a Homebrew recipe for Mac users. We’ve also included a commemorative logo upgrade, check it out! Many thanks to @amalloy for his ownership, guidance, [...]

Changes in our Global Places Data – Q2 2015

Things change. At Factual, we recognize this applies to the world businesses and points of interest represented in our Global Places data. Every day, businesses open, close, move, shift ownership, update their names, and change in all other manner of ways. For this reason, our engineers dedicate considerable energy to always ensuring that our data [...]

Data Buzz: The Most Caffeinated Cities in the US

According to a survey by Zagat, 87% of Americans consume at least one cup of coffee each day; 68% purchase their coffee from a store (as opposed to making their own at home or work)1. So it’s no surprise that there are around 100,000 coffee establishments in the country today. Using Factual’s Global Places, we [...]