Factual’s Trusted Data Contributor Program Adds 13 New Partners

In a continuous effort to provide the highest quality data, we have added 13 new companies to the Factual Trusted Data Contributor Program. These organizations work directly with businesses and brands, and in turn ensure that their data is represented accurately in Factual. This select number of partners provide high-quality data to Factual and equally [...]

Featured Partner: Beasy

Making plans is often harder than it should be. We text, email, calendar invite, call, and even poll our friends and colleagues in person to determine when and where to gather, but often end up with more headaches than group activities. Beasy solves this problem by providing a simple solution designed explicitly for the challenge [...]

Factual Featured Partner: Urban Engines

Getting from Point A to Point B in any city can be challenging. Vital information such as which direction to walk, what train to take, when the next bus will arrive, and if there’s an event going on that will shut down part of the route are not always clear to commuters. Urban Engines is [...]

Announcing Tailored Location Segments, a New Geopulse Audience Feature Enabling Marketers to Create Custom Location-Based Audience Segments

Today, we launched the latest enhancement to Geopulse Audience, Tailored Location Segments. Tailored Location Segments allow marketers to create completely custom audience segments from scratch based on any definition of place and time. These user-created segments can then be combined with any pre-defined segment in Geopulse Audience, enabling marketers unprecedented ability to create the precise [...]

Factual and Metamarkets Partner to Combine Geo-Behavioral Data with Real-Time Auction Analytics

We are excited to announce a new partnership with Metamarkets, the leader in analytics for programmatic marketing. We are integrating Factual’s rich, global datasets into the Metamarkets platform in order to give mobile buyers and exchanges instant visibility into available inventory and campaign performance, integrated with Factual’s audiences and geographies. Metamarkets will be utilizing Factual’s [...]